Business Description
Under Armour is an American sportswear company that designs and sells clothing, footwear, and accessories for men, women, and children across a wide range of athletic and casual activities. Founded in 1996 and based in Baltimore, Maryland, the company distributes its products through major retail chains, specialty stores, its own branded shops, and online platforms. Beyond physical goods, Under Armour also runs digital subscription and advertising services. The company operates across North America, Europe, Asia-Pacific, Latin America, and the Middle East.