Business Description
System1 is a Los Angeles-based digital marketing company that connects consumers with businesses through its proprietary advertising platform, operating both its own websites and a network of partner publishers. Its portfolio includes well-known online brands such as MapQuest, HowStuffWorks, Startpage, and CouponFollow, each serving distinct audiences ranging from people seeking directions to shoppers hunting for deals. The company also offers antivirus software to help everyday users protect their devices, and generates revenue both by driving traffic to its own properties and by sharing advertising income with third-party partners.