Business Description
Sim Leisure Group builds and runs outdoor and indoor entertainment destinations across Malaysia, Singapore, the UAE, and Saudi Arabia, operating primarily under its ESCAPE brand. The company covers a wide range of activities, from theme park ticketing and food services to designing themed environments for restaurants, hotels, and nature-inspired attractions. It also manages virtual reality centres, educational entertainment facilities under the KidZania name, sports and team-building programmes, and offers consultancy services to other businesses in the leisure industry. Founded in 2018 and headquartered in Singapore, the group serves both local communities and international visitors through its growing portfolio of experience-led venues.