Business Description
Oddity Tech Ltd. is an Israel-based company founded in 2013 that sells beauty and wellness products directly to consumers online under two brands, IL MAKIAGE and SpoiledChild. The company uses data science and artificial intelligence to understand what customers want and to create products ranging from makeup and skincare to haircare and health supplements. It also runs a dedicated research unit that applies AI to discover new ingredients designed to improve results for consumers in beauty and wellness.
