Business Description
Founded in 2011 and based in Redwood City, California, Liftoff Mobile helps app developers earn money from their apps while helping advertisers find and attract valuable users across the United States, Europe, Asia, the Middle East, Africa, Canada, and Latin America. The company's technology uses advanced machine learning to predict which ads will perform best, connecting advertisers with the right audiences at the right time. Its tools work directly within apps to serve ads efficiently and deliver strong results for both sides of the market.