Business Description
Medifast is a US-based health and wellness company that helps people lose weight and build healthier habits through structured meal plans and one-on-one coaching. The company sells a wide range of food and nutrition products under its OPTAVIA brand, from shakes and soups to protein bars and vitamin supplements, all available through its online store. Customers can choose from several tailored programs, including options designed to work alongside GLP-1 medications. Founded in 1980 and based in Baltimore, Maryland, Medifast has grown into a comprehensive weight management business serving consumers across the country.