Business Description
Founded in 1996 and based in Chico, California, Lulus is an American online store selling clothing, shoes, and accessories for women. The brand carries a wide range of styles, from everyday casual wear to wedding and prom looks, along with jewelry, bags, and beauty products. Lulus reaches its customers mainly through its website, app, and social media, with a focus on younger women in the Millennial and Gen Z age groups.
