HEL •
Consumer Cyclical •
Leisure •
Quote as of 08/24/2026 18:29
Company Profile
IndustryLeisure
SectorConsumer Cyclical
ExchangeHEL
Market Capitalization60.44 mln
Float18.95 mln
Earnings Date08/20/2026
Piotroski F-Score
5
/ 9
Neutral
Beneish M-Score
-2.75
Likely reliable
Relative Strength
98
/ 100
Top performer
Debt / Equity
0.67
Moderate leverage
Pre-Tax Margin
4%
Low margin
ROE
-3.33
Negative
Business Description
Founded in Finland in 1936, Rapala VMC Corporation is a global manufacturer and seller of fishing equipment, including lures, hooks, lines, and related accessories. The company also produces goods for winter sports and other outdoor activities, marketing its wide range of products under more than a dozen well-known brands such as Rapala, VMC, Sufix, and Okuma, among others.