Business Description
Criteo is a Paris-based technology company, founded in 2005, that helps brands, retailers, agencies, and media owners connect with shoppers and grow their businesses through digital advertising. The company runs two main lines of business: Retail Media, which places targeted ads on retailer websites and across the broader internet, and Performance Media, which helps advertisers reach and convert customers through multiple online channels. Criteo offers a range of AI-powered tools that handle everything from buying ad space and running campaigns to helping retailers earn more from their digital properties and audience data. The company serves clients across retail, travel, and marketplace industries in North and South America, Europe, the Middle East, Africa, and the Asia-Pacific region.
