Business Description
Braze is a New York-based technology company, founded in 2011, that helps brands communicate with their customers across mobile apps, websites, and other digital channels. The platform gives marketing and growth teams a wide set of tools to collect customer data, build targeted audience groups, and send personalized messages at the right time through the right channel. Braze also uses artificial intelligence to help teams write content, make product recommendations, and predict which customers are most valuable to a business. Its software connects easily with a wide range of third-party data services and cloud platforms, making it a flexible choice for companies looking to deepen customer relationships at scale.